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Aanand L Rai Slams Eros International for AI-Altered Re-Release of Raanjhanaa: Calls It Creative Integrity Violation

Acclaimed director Aanand L Rai has taken a strong stand against Eros International for re-releasing Raanjhanaa with an AI-altered ending, calling the move a “violation of creative integrity.” The original 2013 film, starring Dhanush, Sonam Kapoor, and Abhay Deol, was widely praised for its emotional depth and tragic climax. 


However, the new version reportedly features a digitally modified ending created using artificial intelligence — a decision that has angered the filmmaker and sparked widespread debate in the film community.

Rai stated that the re-release was done without his consent, emphasizing that tampering with the original narrative undermines the artistic vision and emotional core of the film.

"Using AI to alter the climax of a story that connected so deeply with audiences is not only unethical but a betrayal of the creative team behind it," said Aanand L Rai.

The controversy has ignited fresh discussions around the ethical use of AI in cinema, especially when it comes to altering original content without the creator’s approval. 

Many in the industry have rallied behind Rai, supporting his claim that such changes are a dangerous precedent for artistic expression and filmmaker rights.

As the backlash grows, all eyes are now on Eros International and whether they will respond or retract the AI-modified version. The incident underscores the urgent need for clear guidelines regarding the use of AI in Indian cinema, particularly for classic or culturally significant films like Raanjhanaa.


Main Keywords Highlighted:
Aanand L Rai, Eros International, Raanjhanaa, AI-altered ending, violation of creative integrity, Dhanush, Sonam Kapoor, ethical use of AI in cinema.

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